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Performance Marketing Manager / Head of Marketing

Performance Marketing Manager / Head of Marketing

SomewhereRemote, Portugal, Portugal
Há 17 dias
Descrição da vaga

Remote Performance Marketing Manager (SaaS)

Location : Portugal, Argentina

Compensation : $4,500 – $7,000 / month USD (senior level)

Hours : 9am - 6pm EST

About the Role

A fast-growing SaaS company is looking for a Performance Marketing Manager to lead demand generation across paid, owned, and earned channels. This is a strategic and hands-on leadership role focused on driving trial growth, qualified leads, and overall revenue impact.

You’ll report to the Head of Revenue and manage a Marketing Specialist, owning the end-to-end marketing function while experimenting with new channels and optimizing existing ones.

Key Responsibilities

  • Own and execute the performance marketing strategy across multiple channels (e.g., Google Ads, Meta, LinkedIn, Bing)
  • Develop, launch, and optimize campaigns to drive qualified leads and product trials
  • Lead and mentor a junior Marketing Specialist to deliver on strategic goals
  • Analyze campaign performance using tools like Google Analytics and Mixpanel to guide decisions
  • Manage social media scheduling and presence using Buffer or similar tools
  • Experiment with new growth channels such as webinars, trade shows, and influencer marketing
  • Collaborate closely with revenue, product, and design teams to align marketing efforts

What You Bring

  • 7+ years of experience in performance or growth marketing, ideally within SaaS
  • Deep expertise in full-funnel, cross-channel marketing campaigns
  • A strategic mindset with a strong creative (60%) and analytical (40%) balance
  • Proven experience managing paid acquisition across multiple platforms
  • Familiarity with analytics and performance tracking tools (Google Analytics, Mixpanel, etc.)
  • Comfortable managing and mentoring junior team members
  • Strong initiative, self-direction, and a test-and-learn approach

    • Tools & Platforms

  • Google Analytics, Mixpanel (analytics)
  • Meta Ads, Google Ads, LinkedIn Ads, Bing Ads (paid acquisition)
  • Buffer (social media scheduling)
  • Influencer and affiliate marketing experience is a plus

    • Work Environment

  • Fully remote team across global time zones
  • Preferred working hours : 9 : 00 AM – 6 : 00 PM EST (with some flexibility)
  • Transparent, supportive, and fast-paced environment
  • 10 days paid time off per year, plus company-observed holidays

    • Hiring Process

  • Initial interview with Head of Revenue
  • Final interview with CEO
  • Optional skills assessment for shortlisted candidates
  • Target hiring timeline : 4–6 weeks
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    Marketing • Remote, Portugal, Portugal