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Hays
Web Analyst (m/f/d)Hays • lisbon, portugal, Portugal
Web Analyst (m/f/d)

Web Analyst (m/f/d)

Hays • lisbon, portugal, Portugal
Há 17 horas
Descrição do cargo

Your new company

You will be joining a well‑established organisation operating within the consumer advocacy and information sector. Active at an international level, this organisation is dedicated to empowering individuals through independent analysis, transparent comparisons and digital services that support informed decision‑making.

With a strong digital footprint and a growing ecosystem of online platforms, the company places data integrity, user privacy and analytical excellence at the centre of its strategy. Innovation, trust and social impact are core values guiding its ongoing digital transformation, while teams work collaboratively across borders to deliver meaningful outcomes for millions of users.


Your new role

As a Web Analyst, you will take ownership of the digital analytics ecosystem, acting as a central link between business, marketing, product and technical teams. This is a hands‑on, strategic role where you will shape how digital performance is measured, interpreted and optimised across web and app environments.

You will ensure that tracking foundations are robust, compliant and scalable, transforming complex data into clear and actionable insights. Beyond implementation, you will play an advisory role, helping stakeholders understand user behaviour and supporting informed decision‑making through well‑designed dashboards and presentations.


Responsibilities

  • Design, implement and maintain tracking architectures using tag management solutions to accurately capture user behaviour and conversions.
  • Configure and manage analytics platforms for both web and mobile environments, ensuring consistency and data quality.
  • Safeguard compliance with data protection regulations, working closely with consent management frameworks and internal governance standards.
  • Collaborate with cross‑functional teams to translate business requirements into effective measurement strategies.
  • Audit analytics setups regularly to identify gaps, risks or optimisation opportunities.
  • Build tailored reports and dashboards that communicate insights clearly to technical and non‑technical stakeholders.
  • Assess the performance impact of tracking solutions, supporting optimisation initiatives related to site speed and user experience.
  • Act as the functional owner of key analytics and marketing technology tools within the digital ecosystem.



What you’ll need to succeed

  • Solid professional experience in digital analytics or web analysis, ideally within complex or multi‑market environments.
  • Strong hands‑on expertise with Google Analytics 4 and Google Tag Manager.
  • Proven understanding of data protection and privacy‑by‑design principles within digital tracking contexts.
  • Ability to translate analytical findings into agribusinessman recommendations.
  • Experience working with dashboards and reporting tools to visualise data effectively.
  • Technical awareness of how tags, scripts and front‑end technologies impact website performance.
  • Confidence working with diverse stakeholders, including technical teams, marketers and senior decision‑makers.
  • Professional fluency in English; Portuguese proficiency is highly valued.

Additional experience with alternative analytics platforms, advertising ecosystems, cloud data environments or web technologies will be considered a strong advantage.



What you’ll get in return

You will become part of a mission‑driven organisation with a strong digital ambition and an international mindset. The role offers exposure to meaningful digital products, autonomy to influence analytics strategy and the opportunity to grow alongside experienced professionals.

  • Participation in impactful, large‑scale digital initiatives
  • Collaborative and supportive working culture
  • Continuous learning and professional development opportunities
  • Room for career progression within a growing digital environment
  • Flexible and hybrid working arrangements



What you need to do now

If this opportunity aligns with your experience and ambitions, we’d love to hear from you. Apply directly.

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Web Analyst (m/f/d) • lisbon, portugal, Portugal

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