The Affiliate Manager will drive Bettorian’s customer acquisition and growth by building, managing, and optimizing affiliate partnerships. With a strong network in the South Asian markets , this person will be instrumental in quickly launching and scaling the affiliate program, bringing both expertise and connections to accelerate early momentum.
Key Responsibilities
Affiliate Program Management
- Develop and execute the affiliate marketing strategy to drive player acquisition and revenue growth.
- Recruit, onboard, and manage affiliates with a focus on South and Southeast Asia.
- Negotiate and optimize affiliate deals, commission structures, and campaign terms.
- Monitor affiliate performance, ensuring ROI-positive partnerships.
Network Development & Partnerships
Leverage existing database or network of affiliates to accelerate market entry.Identify and cultivate relationships with top affiliates, influencers, and traffic sources in crypto and iGaming.Represent Bettorian at affiliate and industry events (virtual and in-person).Performance Tracking & Optimization
Implement tracking and reporting systems to measure affiliate performance.Analyze data to identify trends, opportunities, and areas for improvement.Proactively optimize campaigns for conversion, retention, and profitability.Collaboration & Cross-Functional Support
Work closely with Marketing, Product, and Compliance teams to ensure aligned messaging and adherence to regulations.Coordinate with Finance to manage affiliate payments and reconcile reporting.Share insights from affiliates to inform product improvements and market strategy.Compliance & Market Fit
Ensure affiliate activity complies with local laws and company policies.Adapt strategies for cultural and regulatory nuances across South / Southeast Asia.Experience & Background Required
Proven track record as an Affiliate Manager in iGaming, crypto, fintech, or related industries.Established database or strong network of affiliate contacts in South / Southeast Asia.Experience in negotiating, structuring, and optimizing affiliate deals.Strong understanding of digital marketing, analytics, and conversion optimization.Familiarity with affiliate tracking platforms and performance reporting tools.Knowledge of compliance requirements in online gaming and / or crypto.Excellent communication and relationship-building skills.Ability to thrive in a fast-paced startup environment and deliver results quickly.